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WHITE PAPER: Mitigating risk and optimizing opportunity with in-store testing

By MarketDial / Dec 06, 2022

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By Morgan Davis / December 7, 2022

MITIGATING RISK AND OPTIMIZING OPPORTUNITY WITH IN-STORE TESTING- READ THE WHITE PAPER

Making the case for testing

In the retail world, when you learn from hindsight, you’ve already lost money. Want the gift of foresight?

what you’ll learn in this white paper

  • The value of failure foresight
  • Statistics on in-store testing outcomes
  • How misperceptions about testing can stifle profitability