CONVENIENCE STORES

Get your buyers in the door

Discover what is driving your consumers to your store

From loyalty discounts to EV chargers to specialty fountain drinks, knowing what drives your customers towards your business will help you know how to drive sales.

Woman shopping in convenience store, touching and looking at product in aisle while smiling.

What would have taken me weeks of work was done automatically within seconds.

—Data Scientist, Maverik

Find workable solutions to gasoline price volatility

Gasoline prices ebb and flow with market conditions that often are outside our control. But workarounds can be controlled. Amidst the inflation price spike, one C-store tested to see how offering a reduced margin on cash pricing would impact fuel volume. They learned it created a 32% lift in gas revenue with an 8% lift in profit.

Explore if new processes are effective

Wanting innovative ways to manage staffing challenges and empower buyers, a C-store tested to determine if self checkout would increase sales. Surprisingly, three of the four stores tested experienced a decline in sales.

Determine if operational changes have impact

Because loss prevention is a necessity, a C-store tested to learn how locking liquor products would impact revenue. Would the reduction in theft make up for the reduction in purchases? The answer was no. They discovered a sizable negative lift.

Stand above the competition

Get agile testing solutions for your diverse testing needs

You name it, we’ll create a test for it. Pricing. Promotions. Loyalty. Consumer behavior. Staffing. Planograms. Operations. If you can innovate it, we can test it.

Democratize your data across every channel with a user-friendly interface

All levels within an organization can now be on the same page when synthesizing the information required to make uniform decisions.

Take advantage of the most comprehensive testing solution on the market

Because MarketDial’s singular focus is testing, you can be sure you are getting a state-of-the-art, robust product along with matchless client support.

Solutions by industry

Every great initiative began as an idea. But not every idea will be great. With agile testing solutions for diverse industry needs, you can know precisely which ideas will resonate with your consumers and which consumers will resonate with your ideas.